Our Members

Grigor Kotzev

Global Head of Business Value Consulting


Grigor is a senior leader helping Companies deliver Valuable Customer Experiences with Innovative Technology Solutions. For the last 5 years, he has been a practitioner in the Business Value team of Lithium first as Business Strategist in EMEA, and then as a Global Head of the team operating in North America, EMEA and APAC. Currently, Grigor is managing the global Business Value team in Khoros, a leading provider of Digital Customer Engagement solutions, newly formed from the merger of Lithium and Spredfast. Grigor is leading the Khoros team to help customers understand how their executive priorities are fully supported and how their business objectives are met with Khoros solutions. The Khoros BV team is delivering this by:
  • supporting GTM teams with Business Value approaches, methodologies, growth strategies,
  • building confidence in the Business Outcomes, both financial and experiential during the buying journey,
  • assessing during the adoption journey the operational health and the Business Value attainment and recommending practices for a continuous improvement,
  • deploying Business Value assets across the organization to increase scale and impact positively every prospect and customer into existing and new markets.
Prior to Khoros, Grigor has spent 20 years in Software and Technology holding different Consulting, Sales and Management positions, helping improve the Customer Experience delivered by Enterprises and Businesses.